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Empower Your Instinct

Psychology Insight for Marketers

   
Holiday_Shopping

Holiday Shopping: 5 Blog Posts You May Have Missed

We know you’re busy and we want to make your life a little bit easier by launching a list of useful posts you may have missed. Relevant to this week's last-minute activities, this list includes our favorite links contributing valuable content or insight related to holiday shopping.

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Posted by Angela Bray on Jan 3, 2014

Psychology and Marketing psychology holiday gifts

Gift_Cards

Are Gift Cards Impersonal or Appreciated?

For many, the holidays are synonymous with stress. Shopping for anyone - parents and siblings, or spouses or friends, co-workers, and other relatives - can be stressful whether it be because of time limitations or budget. The overwhelming fear of buying the wrong gift for loved ones consumes many, resulting in gift cards, cash, or other tokens viewed by some as impersonal.

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Posted by Angela Bray on Dec 10, 2013

Consumer Behavior Buying Behavior psychology shopping holiday gifts

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